Water Filters and Purification

Brita Water Filters

The company behind filter jugs still performs

A German man, Heinz Hankammer, created a water purifying device in 1966 and named the company for his daughter, Brita. That small business now sells home water purifying devices all around the world and is one of the most well-known names in the business.

Activated carbon filters are the primary filtering mechanism for Brita filters, which include jug (pitcher), dispenser, faucet-mount and refrigerator units.


From the slim Brita, which holds five cups of water and costs about $10, to the dispenser, which holds 18 cups and costs $40, Brita has a pitcher filter for all needs. There are four jugs that hold six cups each, one that holds eight cups and one that holds 10 cups. Prices range from $20 to $30.


Faucet-mount Brita filters cost between $20 and $40. Disposable models can provide fresh water for up to a year before needing to be replaced. They might not be the best choice in terms of waste, though, and still cost about the same as their permanent counterparts. Regular faucet-mounts will clean up to 100 gallons, while the throw-away models can filter 50 and 300 gallons respectively. Indicators let you know when the filter is no longer useful.


Brita water filters can also be purchased for fridge-installed water systems. There are filters available to fit Frigidaire, Kenmore, GE, Hotpoint, Whirlpool and Kitchenaid appliances.

Water coolers

Unlike units from bottled-water delivery services such as Culligan, Brita water coolers have purifiers built in and can be refilled with tap water. The stands cost between $70 and $100, hold three gallons and require two filters.

What users say

Brita water filters consistently get four- and five-star ratings on several consumer review websites. Users say they are affordable and convenient and produce clean, good-tasting water. But the opposite has also been mentioned with regards to price; some say Brita is more costly than other filtering products. The only downfalls noted are slow filtering, the filter floating up, and a relatively short lifespan. Environmental impact was a big concern for some reviewers, who noted that Brita doesn't have an adequate recycling program.

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